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Emerging tech · Creator economy · Venture scout

Monetizing the creator economy.

Ullmann Ventures incubates, backs and sources deals in emerging tech and the creator economy. The focus: getting influencer- and creator-led brands monetized.

The model

Incubate. Back. Source.

One thesis, three ways to work it.

Venture studio

We incubate.

Companies started in-house around a clear creator or consumer insight, with brand, media and talent relationships from the Ullmann companies behind them.

  • Concept to launch
  • Brand, content and distribution from day one
Investment vehicle

We back.

Early-stage capital for outside founders working on our three theses, plus the operating support that comes with it.

  • Founder-first, early stage
  • Brand, press and talent support post-investment
Venture scout

We source.

Deal flow from the creator, celebrity and consumer world, sourced and introduced to partner funds whose mandates fit.

  • Warm, founder-approved introductions
  • Pre-vetted against each fund's thesis
Theses

Where we're looking.

01

Creator monetization tech

Emerging tech that turns attention into revenue for creators and the teams behind them.

  • Creator management and operations
  • Monetization and fan-commerce rails
02

Influencer- & creator-led brands

Consumer brands where the creator or the talent is a real owner, not a spokesperson.

  • Talent-owned and co-founded brands
  • Licensing and JV-driven product lines
03

Emerging consumer platforms

Futuristic products and platforms where creators and their audiences spend time and money.

  • Social products with network effects
  • Platforms that pay creators directly
What we look for

The filter.

Distribution edge

An audience or channel competitors can't buy.

Zeitgeist timing

A shift in how people create, share or spend, caught at the tipping point.

Real ownership

Founders and talent aligned on equity, not just endorsement.

Monetization path

A clear line from attention to revenue.

For founders

One pitch, more than one door.

Pitch once. If it fits our theses, we look at it for the studio or the investment vehicle. If a partner fund is the better home, and you agree, we make the introduction.

For investors & partner funds

Deal flow from the creator economy.

Accredited angels and prospective LPs can register interest in the investment vehicle. Funds can register as scout partners to receive founder-approved introductions that match their mandate.

Pitch Ullmann Ventures

Founders in emerging tech and the creator economy.

Investor & LP interest

Angels, partner funds and prospective LPs.

Interested in optional
Theses of interest optional

Not an offer to sell securities. For accredited investors only. Nothing on this website is an offer to sell, or a solicitation of an offer to buy, any security, fund interest or investment product. Any offering would be made only through definitive offering documents, to eligible accredited investors, and in compliance with applicable securities laws. Venture scout introductions are informational and are not investment advice. Submitting a form creates no obligation for you or for Ullmann Ventures. Early-stage investing involves a high risk of loss, including the loss of the entire investment.

FAQ

Questions

What does Ullmann Ventures invest in?

Emerging tech and the creator economy, with one focus: getting influencer- and creator-led brands monetized. Three theses: creator monetization tech, influencer- and creator-led brands, and emerging consumer platforms.

Studio, fund or scout?

All three. The studio incubates companies in-house. The investment vehicle backs outside founders in the same theses. As a venture scout, Ullmann Ventures sources and introduces deals to partner funds.

How does the venture scout side work?

When a company fits a partner fund's mandate better than our own, or alongside it, we make a warm introduction with founder consent. Founders can opt in or out on the pitch form.

Can I invest?

Interest from accredited investors is welcome through the investor form. Any participation is subject to eligibility and definitive offering documents.

Is this an investment offer?

No. Nothing on this site is an offer to sell or a solicitation to buy securities. The investor form registers interest only.

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